I am passionate about business strategy and its implementation, particularly the marketing strategy from market research (both qualitative and quantitative), analysis and strategy formulation. I have accumulated more than 20 years of valuable experience at executive level in corporate environment (Transnet, Arcelor MittalSA, SAFINTRA, SOUTH AFRICAN WEATHER SERVICES and UNISA BUREAU OF MARKET RESEARCH) as well as assisting small and medium enterprises. My goal is to add value to the growth and sustainability of my clients' businesses. My highest academic qualifications are: BcomHonours (University of Natal, 1993) and Post Graduate Diploma in Strategic Marketing (Hull University (UK), 2003).